Call Tracking

Know Exactly Which Ads Are Making Your Phone Ring

Clicks mean nothing if you can’t trace where your calls are coming from. With Webwello’s Call Tracking, you get full visibility into every phone lead — from source to outcome.

We track who called, where they came from, how long they stayed on the line, and what happened next — so your campaigns get smarter, and your ROI gets sharper.

Features That Power Smarter Decisions

Source-Level Attribution

Every call is matched to its campaign, keyword, or ad — whether it came from Google, Bing, Facebook, or a custom landing page.

  • Know exactly which ads drive calls
  • Filter out wasteful spend
  • Optimize media buying with precision

Call Recording & Transcription

Listen to every conversation. Read every word.

  • Automatically record inbound calls
  • Transcribe calls into searchable text
  • Monitor sales team performance
  • Spot trends, objections, and missed opportunities

Real-Time Analytics Dashboard

Get call insights as they happen — no waiting on spreadsheets.

  • Live caller data
  • Call volume trends
  • Call duration & drop-off rates
  • Mobile-optimized dashboard for on-the-go access

Call Quality Scoring

Our system flags high-value calls and filters out the noise.

  • Track repeat vs. new callers
  • Auto-tag spam or low-quality calls
  • Score calls based on duration, intent, and actions taken

Why Call Tracking Matters in Pay Per Call

Without tracking, you're flying blind. With it, you can:

  • Increase call conversion rates
  • Reduce cost per qualified lead
  • See exactly what’s working (and what’s wasting spend)
  • Train your team based on real customer conversations

Get Into Touch

Start Tracking Every Lead, Every Call

Call tracking is included in all Webwello Pay Per Call plans.